Marketing Resource Analysis for Information Technology Distributors between the Traditional Channel and the Web-based Channel
碩士 === 淡江大學 === 管理科學研究所企業經營碩士在職專班 === 94 === Multi-channel retailing and consumer behavior have changed, so that traditional channel distributors are forced to compete with more channel members. Information technology influences and computer product low average selling prices, low-profit impact, so...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/89742932407381977300 |