A Study of Customer Loyalty from Service Quality, Custom Trust Internet Shopping as Example

碩士 === 淡江大學 === 資訊管理學系碩士班 === 94 === The rising internet pushes forward the e-service, a variety of web stores opened persistently, and the enterprises provide products or services which customers need by way of web stores. However, in the keen competition of the web shopping, the critical factor of...

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Bibliographic Details
Main Authors: Eason Lin, 林義勝
Other Authors: Hung-Chang Lee
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/k8j6sp