A Study of Management for Customer Royalty Based on Internet Purchasing
碩士 === 樹德科技大學 === 資訊管理研究所 === 94 === As the Internet prevailing, it provides various channels for customers to shop on-line. In perceiving this great opportunity, many of enterprises devote a lot of efforts and capitals to this market and engage in E-commerce. Yet, how to attract and keep the cust...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/05019348486932763919 |