An Analysis of Intention and Behavior Switching from Analog TV to Digital TV─A Discussion of Users' Uses & Gratification and Switching Barrier
碩士 === 世新大學 === 廣播電視電影學研究所(含碩專班) === 94 === Twenty first century is an era of digitization. In Taiwan, however, the communication industry has its twists and turns when it comes to transition of digital TVs from analog TVs; the timeline launching digital TVs to the broad market has been pushed back...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/29267791690159922912 |