A Study of Consumer Behavior of Taiwan Passenger Car Tire Consumers
碩士 === 東吳大學 === 企業管理學系 === 94 === The competition of Taiwan tire market is fierce, marketing tactics which in the past only could be seen in consumer goods market are now common in tire market, in addition to the domestic demand is less than the total supply of seven local manufacturers, internation...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/63059883732739816493 |