The Moderating Effect of Corporate Image Between Methods of Service Recovery and Customers Satisfaction On Service Recovery
碩士 === 中國文化大學 === 國際企業管理研究所 === 94 === The corporate image is quite important to the service industry. It not only affects customers evaluation about the service received, but is also the important influential factor for serving quality, customer satisfaction and customers loyalty. Will tangible met...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/52474290022588055988 |