A Study of Satisfaction and Importance of Employees’Service Attitude perceived by International Tourists

博士 === 中國文化大學 === 國際企業管理研究所 === 94 === Due to high interaction between tourists and hotel employees, service attitude plays a vital role in customer satisfaction of the international tourists. This study develops a service attitude scale for this survey. A total of 787 international tourists includi...

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Bibliographic Details
Main Authors: Chun-Min Kuo, 郭春敏
Other Authors: Kungmo Kuo
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/02636538952596141889

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