On the performance measurement of new product development: an application of Gray Relational Analysis and Data Envelopment Analysis
碩士 === 國立虎尾科技大學 === 工業工程與管理研究所 === 94 === Rapid changes of science and technology and market have caused product life cycle getting shorter and shorter. The ability to introduce new product has already become the foundation for conpany to compete in globalization. The success of the new products c...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/7mnqx2 |