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碩士 === 國立中山大學 === 國際高階經營管理碩士班 === 94 === Abstract Through various marketing activities to building brand image is the key to exist for auto firms. The goal of this study is to analyze the influences of demographic variables both on the consumer condition of brand marketing activities and consumers’...
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| Format: | Others |
| Language: | en_US |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/66246151867876251382 |