Interfirm Cooperation and Adaptation in International Retailing Business Relationship：The Example of Franchising CVS in China
碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 94 === Abstract China has become the 6th largest economy in the world. With one-quarter of the world’s population, it is viewed as a virgin market with the most potential in the twenty first century. Since joining the WTO and the subsequent opening to foreign inves...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/85973070748340991966 |