The commercial application of artistic image

碩士 === 國立中央大學 === 企業管理研究所 === 94 === The success of Vincent Van Gogh credit card issued by ABN-AMRO and Gimi series products increases the possibility of cooperation between enterprise and art authorization. Commercialized artistic image could be a part of product promotion strategy. As the improvem...

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Bibliographic Details
Main Authors: Hwei-Chin Chen, 陳慧青
Other Authors: none
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/89808933412907439345