The Study of Newspaper Reports on Merger and Acquistion by Content Analysis-Fubon Financial Holding Company v.s. Taipei Bank

碩士 === 國立交通大學 === 管理科學系所 === 94 === The acquisition of Taipei bank by Fubon financial holding company is the first merger case negotiated publictly in Taiwan’s financal history. This study analyzes the content of the newspaper reports form the announcement date (2002/8)to the present(2006/3)by conte...

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Bibliographic Details
Main Authors: Chiu-Hui Li, 李秋慧
Other Authors: Keh-Luh Wang
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/18967921995402331222