The Sponsorship of Art and Culture to the Corporate Public Relations: A Case Study of Technology Corporate Foundations
碩士 === 國立交通大學 === 傳播研究所 === 94 === In recent years, the enterprises take themselves as the social citizens, and gradually form the concept from overseas to Taiwan. As for the large-scale enterprises, in order to respond with the people’s expectation to the corporations and the demand of itself, they...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2005
|
Online Access: | http://ndltd.ncl.edu.tw/handle/6sfcdn |