The Research of Marketing Competition Position on the Credit Card
碩士 === 國立成功大學 === 統計學系碩博士班 === 94 === With credit debt and credit card slaves increasing, bank’s former marketing strategies have failed. The economic benefits of credit card market still are not ignored. Today, how to increase market share of credit card is not the key point of bank’s marketing str...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2006
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Online Access: | http://ndltd.ncl.edu.tw/handle/28380192931662876998 |