The Wealth Effects of New Product Introduction On Corporate Customers and Suppliers
碩士 === 國立成功大學 === 國際管理碩士在職專班 === 94 === In this thesis, the impacts of new product introduction on corporate customers and suppliers are studied. There are three main findings of this thesis. First, using the event study methodology for researching the samples of 804, 584, 634, 580, and 628 observat...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/46756988454785341547 |