Constructing the Model of Word-Content of Search Results of Search Engine in Advertising Copy: An Example of Package Tour of Mainland China
碩士 === 國立勤益技術學院 === 企業管理系 === 94 === Nowadays how the Website owners design their literal content on the web ads becomes an important issue. Through the search results of a search engine, the literal content of the web ads will allure the users to click and link to a specific website designed this a...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/74625781656216968488 |