Brand Building by Small and Medium Non-Profit Organization-An Application of Brand Value Pyramid

碩士 === 銘傳大學 === 國際企業學系碩士班 === 94 === Since the 1990s, the non-profit organizations (NPOs) have been extensively established. A nonprofit organization indicates an organization whose main objective is to support some issue or matter of private interest or public concern for non-commercial purposes. T...

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Bibliographic Details
Main Authors: Yu-Ting Hsu, 許毓庭
Other Authors: Hsiu-Li Chen
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/9ak7hb