Does Trust Matter: The Determinants and Impacts of Interorganizational Trust

碩士 === 銘傳大學 === 國際企業學系碩士班 === 94 === With the rapid changing environment and limited resource, franchising is regarded as an enterpriser’s the best choice for starting a business. Because it consists of multiple independent franchisees in a franchise system, it is difficult to manage the franchisor-...

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Bibliographic Details
Main Authors: Yu-Zu Shih, 施育孜
Other Authors: Wen-Ruey Lee
Format: Others
Language:en_US
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/dfa9mq