Customer Relations Management for Car Repair-Focusing on Car Repair in the Taichung Area

碩士 === 立德管理學院 === 工業管理研究所 === 94 === The purpose of this study is to explore the current situation, core work of customer relationship management (CRM) and feasibility and key successful factors of executing CRM in automobile repair and maintenance industries. Three bench marking companies located i...

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Bibliographic Details
Main Authors: Yan Lung, 卞延龍
Other Authors: Yuan Feng Wen
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/12922365194800779264