The Influence of Commercial Friendships on Customer Satisfaction and Customer Loyalty: An Empirical Study of Bars in Taichung
碩士 === 大葉大學 === 人力資源暨公共關係學系 === 94 === Customer satisfaction and customer loyalty are critical factors in the success of a business, more so for the service industry. This report is to discuss whether or not the relationship between service people (waiters and waitresses) and customers’ commercial f...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2006
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Online Access: | http://ndltd.ncl.edu.tw/handle/26977075211584027119 |