The Impact of Sales Force Effectiveness Implementation on Sales Achievement Performance The Case Study of a Global Biopharmaceutical Company in Central Taiwan

碩士 === 亞洲大學 === 健康管理研究所 === 95 === The environment in which pharmaceutical companies promote their product has become increasingly tough over recent years as a number of trends and factors drive changes. As the effect of patent expires, shrinking piplines and rising R&D costs impact companies. I...

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Bibliographic Details
Main Authors: chung jên ming, 鍾仁銘
Other Authors: chang ming chêng
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/82877853420565441813