The relationship among customer loyalty and its antecedents--- An example of mobile phone in Taiwan
碩士 === 東吳大學 === 企業管理學系 === 93 === In recent years, the competition among mobile phone service providers has been intensified. These service providers keep offering plenty of value-added services, such as downloading pictures, paying bills in the convenience stores; yet, there are several factors to...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2005
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Online Access: | http://ndltd.ncl.edu.tw/handle/87517791903862341398 |