One Sneeze Gets Everyone Else a Cold：A Study on the Dissemination of Emails from the Viewpoint of Virus Marketing
碩士 === 靜宜大學 === 觀光事業學系研究所 === 93 === Information is everywhere today, and more and more commercial activities take place on the internet. This study focuses on the marketing targets, and from the viewpoint of virus marketing, attempts to investigate how to use emailing as a blasting tool to dissemin...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/z4cpk9 |