An Empirical Study on Relationship Among Trade Area Feature, Store Managerial Strategy and Customer Satisfaction-For the Example of Department Store Trade Area
碩士 === 靜宜大學 === 企業管理研究所 === 93 === The purpose of this study is to identify the relationship among trade area feature, store managerial strategy and customer satisfaction. Since the industrial structure change, consumer behavior switching and the WTO lead the retail structure large-sized. Today the...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/yzz865 |