A Study on Color Preference by utilizing Eye Tracking Technique

碩士 === 中國文化大學 === 資訊傳播研究所 === 93 ===   In the past 100 years, almost all studies about measuring color preference use subjective rating methods, such as survey and pair-comparison procedure. This study adopts eye-tracking experimental method to explore the relationship between color preference and c...

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Bibliographic Details
Main Authors: Cheng-Min Tsai, 蔡政旻
Other Authors: Tien-Rein Lee
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/30182402504549190004