the research of Web Community One to One Marketing — a case study for Blueshop
碩士 === 中國文化大學 === 資訊管理研究所 === 93 === Recently, as web communities keep developing, and marketing skills inventing, past mass marketing mode suited the time no more, instead, one to one marketing, which aimed at single customer service is growing up. As for web communities’ management, whe...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/82931494500483859774 |