The impact of the on-line informational capabilities on purchase intension-A case study of shopping websites —A case study of shopping websitesThe impact of the on-line informational capabilities on purchase intension—A case study of shopping websites

碩士 === 國立臺北大學 === 企業管理學系 === 93 === Website shopping possesses a big market potential because people are getting familiar with this kind of purchase behavior. However, few researches have been done with respect to this topic. In this thesis, we focus on the issues related to website shopping, includ...

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Bibliographic Details
Main Authors: claudia, 吳碧雲
Other Authors: Chow, Wayne S.
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/40886663863791636488