Study of Kitchenware Styles and Using Behaviors in Kitchen

• Main Author: 侯琬純
• Other Authors: 楊紹裘
• Format: Others
• Language: zh-TW
• Published: 2005
• Online Access: http://ndltd.ncl.edu.tw/handle/54901374692788548965

碩士 === 國立臺灣師範大學 === 工業教育學系 === 93 === The aim of this study is to discuss consumers’ preferences in kitchen styles and using behavior and further compare individual consumers’ backgrounds with their using behavior and kitchenware genres in order to provide references for developing kitchenware markets in the future. This study adopts the quantitative analysis of frequency and percentile rank and Cross Analysis of Chi-Square Test. From the statistics, we understand consumers’ ideal preferences in kitchen styles and using behavior. Afterwards, we proceed to the qualitative analysis of interviewing kitchenware companies and literally tracing the results. Finally, the statistics of the quantitative analysis and the results of the qualitative interviews are compared. The research findings include the following: ．Males and females are significantly different in kitchenware styles, kitchenware properties, and additional functions of kitchen. ．Age is correlated with the disposal of kitchen and dining room, kitchenware properties, the layout of kitchen, kitchenware styles, and the times of using kitchen per week. The relation of gender with the arrangement of kitchenware and with the disposal of kitchen and dining room is influenced by the traditional customs of use. ．Absolute correlation exists between the position of occupation, kitchen planning, prices of kitchenware, the disposal of kitchen and dining room, seeing children in kitchen, the times of using kitchen per week. Significant difference is also found between housing types and kitchenware properties. ．The comparison of the quantitative analysis and the quantitative interviews shows that most findings are correspondent in respect to quantity and quality. The discrepancies found between the qualitative results and the actual sell in kitchenware markets are mainly subject to the two factors of consumers’ noesis of kitchenware prices and the area of space. Finally, summing up the findings and conclusions of this study, we propose suggestions for further research.