An Empirical Study of Degree of Internationalization, Channel Strategy and Performance
碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 93 === Following the trend of globalization, how firms make use of the ownership advantage with international channels is one of key factors to keep competent. The aim of this research lies in developing a base of international channel strategy concept which is sui...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/22404938468520226407 |