The Effect of Authoritative Mechanisms of Coordination on Manufacturer’s Market Orientation and Performance

碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 93 === By the end of the 20th century, most of companies suffer extremely growing competitive pressure in many industries. This pressure forces companies to seek more creative and flexible means to deal with this situation. Many firms could manage these challenges...

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Bibliographic Details
Main Authors: Yu-Ting Wang, 王御婷
Other Authors: Ying-Kiat Kho
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/11389699158006488431