A Study on the Influence of Background Music on Consumer in the Lobby Bar of International Tourist Hotel

碩士 === 國立高雄餐旅學院 === 餐旅管理研究所 === 94 === Abstract The importance of the service industry has kept increasing in Taiwan. However, it is inevitable for consumers to wait in a service environment. In some case the actual procedures cannot be improved, therefore, striving to reduce consumers’ perceived...

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Bibliographic Details
Main Authors: Kuo-Lu Lee, 李國祿
Other Authors: Ji-Shou Tseng
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/71979439021822335530