Correlation Among Marketing Information Management, Marketing Information Power, Effectiveness of Marketing Information Management, and Market Performance – Print and Packaging Industry
碩士 === 國立成功大學 === 工學院工程管理專班 === 93 === In the ever more globalized marketplace, intense competition and rapidly changing customer demands require the print and packaging industry to constantly introduce new products. The print and packaging industry faces the problem of indistinct product segmenta...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/33686819168051313478 |