消費者消費行為研究－以生活工場為例
碩士 === 國立政治大學 === 經營管理碩士學程 === 93 === In tradition, marketing research acquires the information of consumers through questionnaire design, marketing survey, etc. However, in the information age, the POS system is capable to collect the sales information and record them in the data base. It precisely...
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| Format: | Others |
| Language: | zh-TW |
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2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/60251818022989635700 |