The Effects of Consumer Behavior and Product Innovation on Product Life Cycle Patterns: An Analysis of Native Motor Cars in Taiwan
碩士 === 明志科技大學 === 工程管理研究所 === 93 === ABSTRACT Despite the large amount of extent research on the product life cycle, researchers have given very little attention to the determinants of its shapes. Therefore, this study extends prior research on product life cycle to reply the followings question：...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/43381963148334446943 |