A Study on the Consumer's Satisfaction on Chain Bookstore's Click-and-Mortar Channel Services
碩士 === 開南管理學院 === 航運與物流管理系碩士班 === 93 === Along with the development of information technology and the growth of website network, customers have got different distribution channels to purchase products from bookstores. The chain bookstores also have employed modern e-commerce and traditional channel...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/45354063769720432320 |