The Influence of Recreational Specialization on Experiential quality, Experiential Satisfaction, and Loyalty Intentions –taking the Indigenous Ecotourism in Smangus as an example.

碩士 === 輔仁大學 === 管理學研究所 === 93 === In "the consumer psychology", Xu Dakuang (2003) pointed out that the consumer experiences is the happy, the mood, the feeling, the image and the stimulate which come from the product, but "the product essence attribute" is not important.Capenter,...

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Bibliographic Details
Main Authors: Shu Hui, 徐慧
Other Authors: Kao, Yie-Fang
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/07800164710807139790