Mining the Customer Acquisition in the Health and Fitness Club
碩士 === 輔仁大學 === 管理學研究所 === 93 === Customer acquisition models have received more and more attention as the competition between companies has come to a total conflicting stage. Better marketing campaign and resource allocation can be obtained if appropriate customer acquisition models can be built....
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/26786378773286964879 |