A Study on Acer's Branding ─Take Great-China as Example
碩士 === 大葉大學 === 人力資源暨公共關係學系碩士在職專班 === 93 === Brand operation has become increasingly important issue for the domain of marketing and management academic circle . The brand of enterprise will also be regarded as the most valuable invisible asset for the appraisal of investors . The majorit...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/99290917833213470898 |