The Research on the Influence ofProduct Innovation,Corporate Image and Customer Satisfaction on Customer Lifetime Value – An Empirical Study on Notebook Industry in China

碩士 === 大葉大學 === 國際企業管理學系碩士在職專班 === 93 === ABSTRACT The IT industry of Taiwan has played a key role in the global economic system, whether it’s application development or manufacturing. During the process of market globalization, the information that “Made In Taiwan” delivered to the global consumer...

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Bibliographic Details
Main Authors: Huang Shao Lin, 黃少林
Other Authors: Lai Wen Kuei
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/05964386701596375178