A Study on the Relationship between Customer Relation and Behavior Intention of Fitness Clubs-in Taichung City

碩士 === 大葉大學 === 運動事業管理學系 === 93 === ABSTRACT In recent years, customers’ consumption styles have been changing drastically. Customers know how to protect their rights; as a result, companies need to be more diverse to meet customers’ needs. Take fitness clubs as an example, their main marketing str...

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Bibliographic Details
Main Authors: Chang, ko-hsin, 張可欣
Other Authors: 李城忠
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/98792783148888914924