A Study on the Construction of Product Aesthetics of Consumers - With the Watches as Example

碩士 === 國立雲林科技大學 === 工業設計系碩士班 === 92 === This study treated of the alternate relationship between the experience of aesthetic and purchasing behavior of consumers. Respondents are three customers who have a habit collecting watches. Take their watches for research samples, and collect the experiences...

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Bibliographic Details
Main Authors: Jing - Yi, 吳靜宜
Other Authors: Chang-franw Lee
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/81041097170906570852