The Study On Banks'' Relationship Marketing-The Case of VIP Wealth Management
碩士 === 東吳大學 === 企業管理學系 === 92 === Abstract To face the outward environment of the devastating changes of domestic financial circumstances, the increasing of international finance business,the governmental financial policy of “generous affairs”, financial institution enhancing innovatio...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/22234554279402915000 |