The Relationship between Brand Knowledge,Network Literacy, Perceived Value ,and e-loyalty.
碩士 === 中國文化大學 === 國際企業管理研究所 === 92 === Users have a new way to get information on the Internet. The managers of web sites create many kinds of services to attract users. A primary characteristic of the Internet is that users can decide to access any web sites they wish, and switch from one website t...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2004
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Online Access: | http://ndltd.ncl.edu.tw/handle/99513654980545646829 |