THE DETERMINANTS OF RETAILERS'' RESPONSE STYLE: AN EMIPIRCAL STUDY OF SPORT GOODS RETAILER IN TAIWAN

博士 === 國立臺北大學 === 企業管理學系 === 92 === The dissertation aims to examine how satisfaction and structural constraints affect retailers’ response styles through relationship bonds and relationship commitment. We received 297 questionnaires. The response rates are about 30%. LISREL analysis is employed. Th...

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Bibliographic Details
Main Authors: WANG, JUN-REN, 王俊人
Other Authors: HUANG, YIN-SHAN
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/27377754350138594216