The business model transformation of web portals:a research of Taiwan and China portals

碩士 === 國立中山大學 === 傳播管理研究所 === 92 === As the change of external environment and internal resources, web portals have transformed their business models from online advertisement model into others, such as electronic commerce model, online game model and short message service model. Different external...

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Bibliographic Details
Main Authors: Chao-Wen Cheng, 鄭詔文
Other Authors: TP, Liang
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/60574122249477415280