Study in Local-paper Consumer of Purchase Decision-Making Factor

碩士 === 國立中山大學 === 傳播管理研究所 === 92 === After the newspaper prohibition period, the News industry entry into the diversity free market competition in Taiwan. Each news group and the collective have their own abundant resources to occupy the market. In the past prohibition rule, the local newspaper medi...

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Bibliographic Details
Main Authors: Yi- Fen Shih, 石怡芬
Other Authors: Chen Hsiang
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/16871128524111280857