The influence of retailer''s risk attitudes on the order quantity decision
碩士 === 國立中山大學 === 企業管理學系研究所 === 92 === This study is to discuss the retailer’s order quantity decisions in a situation of two- echelon channel. When the upper manufacturer or wholesaler provides or does not provide the return policy, how the downstream retailer does the best strategy to respond to?D...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2004
|
Online Access: | http://ndltd.ncl.edu.tw/handle/86944853074515380338 |