The Key Factors influence the Resign of Franchise Contract in the Chain Store industry─Using the authority to influence effect

碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 92 === Franchise chain is identified as a hybrid form of economic organization. With the tremendous growth number in franchise chain store, varieties of franchise chains with kinds of business and types of operation certainly play the crucial role to improve indust...

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Bibliographic Details
Main Authors: Yao-Ming Chang, 張耀銘
Other Authors: Pey-Shiun Wu
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/21759164555497180901