The Study on Affecting Factors of Purchase Intention for the Industrial Products
碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 92 === In this thesis, the author attempts to explore the determinant factors of purchase intention for the industrial products of the Office Automation (O.A.). Accordingly this research puts commitment to customer, mutual relationship value and customer trust of t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/67923663367281675969 |