Developing the Customer Satisfaction and Loyalty Index Model in Healthcare Organization
碩士 === 國防醫學院 === 公共衛生學研究所 === 92 === Abstract Customers are the most important strategic resources of an organization. According to a study, the cost of acquiring a new customer is at least five to nine times as maintaining an old customer. In addition, there can be a 25-85% profit if cus...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/99282685803486674447 |